Selecting the Right Business Hosting “Partner”
So, you’d like me to help you build a site using a web-based easy site builder. But, which one is best?
Pros: Beautiful responsive designs that accommodate mobile screens. Lots of powerful website-building tools and options. Deep selling capabilities, including digital downloads. Good help and analytics tools.
Cons: Less straightforward than competing site builders. Fewer and more-restrictive templates than the competition. No free level. Lacks third-party widget marketplace. No preview and little customization for mobile sites.
Bottom Line: Squarespace gets you a modern, beautiful, responsive website for desktop and mobile, and it lets you expand to full-scale commerce, too. $10-$30 per month.
Pros: Extremely intuitive site-building interface. Loads of site gadgets. Free site option. Hundreds of templates for specific businesses and other uses. Good mobile site building tools. Rich Web store features.
Cons: No built-in statistics feature. Sites don’t use responsive design in the strict sense.
Bottom Line: Wix is the easiest and fullest-featured website builder around, and you can use it to create your own site for free.
Before we can start building your new home, you’ll need an address. Both Squarespace and Wix can register a unique domain for you. It’s best for you as the business owner, to provide them with your specific credit card information and preferred passwords. That way, if your domain or hosting is about to expire, they will find you. I’ve heard too many horror stories about lost passwords. Like, say, trying to re-new a client’s domain when it was purchased by their previous Web Developer (who moved to Brazil and changed his email address). But while the services let you use a domain you’ve acquired from another registrar, you must pay the site builder for the privilege.
Once you have your hosting set up, we choose a template that automatically reformats your site for viewing on mobile devices. Any site builder these days must be capable of producing sites that play well on mobile.
Making Money From Your Site
If you want to go all out for sales, you’ll want to move up to a more-dedicated Web shopping cart service such as Shopify$29.00. More advanced options found in some builders let you process credit card payments and add your own cart and checkout pages. The more powerful site builders include product promotions, email marketing, and inventory and shipping tools.
One Caveat: If you decide that your are dissatisfied with Wix or Squarespace and want to quit, the site goes bye-bye.