Yes, You Gotta Have an SSL certificate

Yes, You Gotta Have an SSL certificate

Time is precious…so who wants to burn through hours of drudgery making websites more secure?  Well, in this case, we have no choice.  Starting last July, Google now marks all sites that haven’t adopted HTTPS as not secure.  To make matters worse,...
SEO:  What should you do first?

SEO: What should you do first?

I first encountered Joost de Valk at one of the early WordCamps in San Francisco.  He struck me as a smart, good guy; willing to provide plenty of insights.  During the ensuing years, I’ve seen his free plugins grow into a whole set of various free and pro...
Study of SEO Ranking Factors

Study of SEO Ranking Factors

I use a software called SemRush when working with my business partners on Search Engine Optimization projects. They just did a survey and revealed some interesting new insights into how Google rates one website higher than another. The main goal of the study was to...