Local business resource Sara Isenberg is offering various classes.  Register for Sept/Oct classes. $79 per 3 hr class ($98 non-residents). Price break: $199 for 3-class Social Media Toolbox series. All classes will be held at NextSpace, 101 Cooper St, downtown, Santa Cruz.

Current Classes:

  • Blogging for Business — How it Can Help You
    • Parks & Rec class #14988
    • Monday, September 19, 2011
    • 6:30 pm to 9:30 pm
    • $79 (residents), $98 (non-residents)
    • NextSpace, 101 Cooper Street, Santa Cruz, CA 95060
    • Register online or call 831-420-5270 Mon-Thu 8am-5pm:
      • What is blogging and how can it help you and your business? In this class, learn the basics, including where to set up your blog, what to write about and how this form of online communication can help you stay in touch with your clients. You will discover how to integrate blogging into your overall marketing strategy. Your instructor will share case studies of popular blogs and will also provide best practices and insider tips. You’ll learn how to get started and stay current. Not necessary to bring a computer.
  • Facebook 101 for Business — Social Media Toolbox (with co-instructor Judi Oyama)
    • Parks & Rec class #15023 for just this class (#14893 for entire 3-part Social Media Toolbox series)
    • Monday, September 26, 2011
    • 6:30 pm to 9:30 pm
    • $79 (residents), $98 (non-residents)
    • NextSpace, 101 Cooper Street, Santa Cruz, CA 95060
    • Register online or call 831-420-5270 Mon-Thu 8am-5pm:
      • With 600 million people using Facebook worldwide, the social network has great potential to grow your business. Learn how to set up your page, what to post (and not to post), how to protect your privacy and track your progress. We’ll discuss how to integrate Facebook with your overall marketing strategy.
  • LinkedIn 101 for Business — Social Media Toolbox (with co-instructor Karen Kefauver)
    • Parks & Rec class #15024 for just this class (#14893 for entire 3-part Social Media Toolbox series)
    • Monday, October 3, 2011
    • 6:30 pm to 9:30 pm
    • $79 (residents), $98 (non-residents)
    • NextSpace, 101 Cooper Street, Santa Cruz, CA 95060
    • Register online or call 831-420-5270 Mon-Thu 8am-5pm:
      • Job-hunting, fundraising, networking and ultimately, boosting your bottom line — all can happen with effective use of LinkedIn. Learn best practices to set up and enhance your profile, join groups and make contacts. We’ll discuss how to integrate LinkedIn with your overall marketing strategy.
  • Twitter 101 for Business — Social Media Toolbox (with co-instructor Karen Kefauver)
    • Parks & Rec class #15025 for just this class (#14893 for entire 3-part Social Media Toolbox series)
    • Monday, October 10, 2011
    • 6:30 pm to 9:30 pm
    • $79 (residents), $98 (non-residents)
    • NextSpace, 101 Cooper Street, Santa Cruz, CA 95060
    • Register online or call 831-420-5270 Mon-Thu 8am-5pm:
      • Discover why Tweeting can help your business, identify quality content to Tweet, learn the Twitter lingo and get going with posting. We’ll discuss how to integrate Twitter with your overall marketing strategy.

Learn more about Instructor Sara